On Coffee

• Companies have free coffee for employees.


• Employees want to stay healthy.


• Companies want employees to stay healthy.


• Coffee is unhealthy


• Coffee becomes habit

• Can free coffee be replaced by free fruit?


• Fruit is healthy


• Free fruit can be kept on desks


• Fruit can become habit


• Employees are healthier, appreciate company for being thoughtful


• Employee effort increases

Can companies adapt/tweak their processes a little to encourage desired employee behavior, rather than explicitly ordering them to do it?


Healthy choices, by small inconspicuous nudges.